随着计算机技术和通讯技术的飞速发展,网络正逐步改变着人们的工作方式和生活方式,作为传统媒体——报纸正面临越来越大的挑战。近年来,被称为“第五媒体”的手机报快速兴起,对报纸业带来了巨大的冲击。应对挑战,同时也是把握机遇,越来越多的报社组建并完善自己的新闻采编系统、广告发行管理 With the rapid development of computer technology and communication technology, the Internet is gradually changing people’s working methods and lifestyles. As traditional media, newspapers are facing more and more challenges. In recent years, the mobile phone newspaper known as the “Fifth Media” has rapidly risen and has brought tremendous impact on the newspaper industry. In response to the challenge, but also seize the opportunity, more and more newspapers set up and perfect their own news gathering system, advertising distribution management