论文部分内容阅读
就像国外有“圣诞商战”的概念一样,中国的春节也是消费者购买力最强的时期,和以往“年货”的概念仅仅局限于吃、穿的情况不同,现在的“年货”越来越多地与流行的数字产品扯上了关系。电视机作为用户家中最为普及的电器,从上世纪开始就一直是市场上的热点,从“老三样”中的彩色电视机到“新三样”中的液晶电视,但是对于消费者来说,购买一台主流的电视往往都要权衡再三。因为——它们的价格着实不便宜。毫不夸张地说,选电视的难度丝毫不亚于找一个适合自己的老婆。面对液晶电视纷繁复杂的参数,面对口若悬河的营业员,大部分用户都会感到满头雾水,到底怎样才能买到一款适合自己的液晶电视呢?
Just as the concept of “business warfare abroad” has its origin, China’s Spring Festival is also the period when consumer purchasing power is the strongest. In the past, the concept of “new year goods” was only limited to eating and wearing, and the current “New Year’s goods More and more connected with popular digital products. As the most popular electrical appliances in the user’s home, TV sets have been a hot market on the market since the beginning of the last century, from color television sets in the ”Third Aid“ to LCD TVs in the ”New Three Styles" For consumers, buying a mainstream TV often has to be weighed down. Because - their prices are really not cheap. It is no exaggeration to say that the difficulty of choosing a television is no less than finding a suitable wife. Faced with the complex parameters of LCD TVs, the face of eloquent salesperson, most users will feel confused, in the end how to buy a suitable for their LCD TV?