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2015年的移动广告行业,仿佛再次回到了当初那个“摸索”的年份,除了移动DSP外,各个平台再次为锻造核心竞争力出征,或出海,或转型游戏,或创新广告,或通过资本运作期待年底挂牌上市……指点传媒拥有规模最大的移动网盟业务,丰富的渠道资源,无孔不入的媒体拓展能力以及专业的广告投放优化经验,形成了指点传媒多年来特有的竞争优势。2015年,是指点传媒创新落地年,可归纳为:第一,全面提升主业,即移动广告业务的行业竞争力。不仅通过收购并购获取V告/畅想平台的媒体、流量和广告主资源,还通过对自身广告平台实力提升,包括精品媒体采购、广告形式丰富、技术实力
In 2015, the mobile advertising industry once again returned to the old year of “groping”. In addition to moving DSPs, platforms once again set off forging core competitiveness or go to sea, or transition games, or creative advertising, or through capital The operation is expected to be listed by the end of the year ...... Pointing the media With the largest mobile network business, rich channel resources, all-pervading media development capabilities and professional experience in advertising optimization, the formation of pointing media unique competitive advantage over the years. In 2015, it refers to the Year of Innovative Media Year of the Media. It can be summarized as follows: First, to enhance the main business in an all-round way, namely, the competitiveness of the mobile advertising business in the industry. Not only through the merger and acquisition acquisition V V / Imagination platform media, traffic and advertisers resources, but also through their own advertising platform to enhance the strength, including the procurement of quality media, advertising, rich forms, technical strength