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对曾取得辉煌业绩的宝洁来说，去年过得的确很糟糕，受新经济的蛊惑，这家百年老店开始实行其颇具冒险色彩的网络战略，网络能否帮助扭转其不利局面？继续两个世纪的繁荣？ 曼哈顿中心区的一座著名建筑物，在一间黑暗的会议室里，一位满头友 发、衣冠楚楚的中年男子双手扶着木
For Procter & Gamble, which had a brilliant performance, last year did indeed fare badly, deluded by the new economy. This century-old shop started implementing its rather adventurous online strategy. Can the Internet help reverse its unfavorable situation? Continue two centuries of prosperity? A famous building in the heart of Manhattan, in a dark conference room, a well-to-do, well-dressed middle-aged man with both hands leaning against wood