随着我国图书出版发行体制改革的深入发展,集体、个体书店异军突起,与国有新华书店展开激烈的市场竞争,大有后来居上之势。而国营书店在竞争中显得活力不足,可谓创业容易,守业难。何以如此?除了客观原因之外,只要将国营书店与集体、个体书店的经营意识、经营方式、经营作风作一番比较,就能知其异同。我们要从中找出差距,扬长避短,巩固和发展国有新华书店的主渠道地位。 With the further development of the reform of the book publishing system in our country, collective and individual bookstores have emerged as newcomers and fierce market competition with the state-owned Xinhua Bookstore. The state-owned bookstore in the competition seems vitality, can be described as easy to start a business, keep a job hard. Why? In addition to objective reasons, as long as the state-owned bookstore and collective, individual bookstore business sense, mode of operation, business style to make some comparison, you can know the similarities and differences. We should find out the gap, avoid weaknesses, consolidate and develop the state-owned Xinhua Bookstore’s main channel status.