brands相关论文
The aim of this study is to deepen the understanding of luxury counterfeit consumption by using the theories of brand.Th......
Several hundreds year ago, Nestle was just a small domestic corporation in Switzerland, but now it has developed into a ......
对品牌的区域市场行为进行了探讨,系统研究了品牌区域市场行为的几种类型及其表现特征,提出了品牌区域市场适合度的概念,分析了品......
近年来,上海中式服装市场已经形成了固定的商圈,但是海外品牌不断进入,竞争越发激烈,对中式服装 品牌营销策略的研究成为必要.本文......
出版企业建立竞争优势在于提高选题能力，开拓市场，注重出版质量，建立企业的品牌优势，重视企业人才培养和团队建设，提高企业核心竞争力。......
师范院校校园文化具有教师教育性、人文性、继承性与创新性等特点，渗透在各级各类教师教育活动中，对全面提高师范生的综合素质有着重......
一个好的品牌管理,对于产品参与市场竞争并获胜有着至关重要的意义.但从严格意义上讲我国还没有形成真正的媒体品牌管理.要切实加......
品牌经营者通过其在品牌信誉、市场开发、销售渠道、品质控制等方面形成的强大附着力，将供应、生产、销售等环节的外部资源纳入本企......
农产品品牌建设是贯穿了农民增收、农业产业升级、供给侧结构性改革的系统工程。文章结合当前宁夏农产品品牌发展中存在的问题,从......
通过对比传统销售和B2c在产品供应链环节的差异，阐述了中国B2C的现状及发展趋势；经过对中国知名电商的案例分析得出发展B2C业务的共......
对＂创建亚太地区（上海）皮革品牌、创新、经营总部（中心）可行性研究＂项目提出的背景机遇、课题目标、调研重点、可行性分析和关键性问题作......
通过购买国内外品牌的陶瓷片密封水嘴产品，进行实物质量比对检验，找出陶瓷片密封水嘴产品国内品牌与国外品牌产品的质量差异，提出国内......
优秀的品牌不仅在竞争中会处优势地位,而且会给企业带来巨大利润.随着我国进入WTO,中国将进入国际品牌竞争时代.因此,在新形势下,......
外国品牌英译汉时应遵循中国社会的文化背景、传统心理及其对译名的影响;翻译商品品牌时,应既不失其自身特色,又体现其文化内涵,与......
改革开放以来，新疆借助于独特的自然地理条件和国家政策支持，特色农业有了长足的发展，其品牌化程度和影响力也不断提升。但在新疆特色......
<桃花扇>传奇所用宫调以[仙吕宫]和[南吕宫]为主,音乐感情与离合之情、兴亡之感和谐一致,男女主角侯方域和李香君的唱词所属宫调又......
品牌的功能是多元化的，对不同的产品或者消费者群品牌的功能表现可能不同。文章界定了品牌的三种功能，并指出中国企业在品牌的质量承......
通过分析我国企业品牌的现状，提出如何打造强势品牌。...
全球制造业出现了由发达国家向发展中国家转移的趋势,中国制造业可以凭借劳动力资源丰富的优势加速发展.但是目前'中国制造......
Through the deep data analysis of the cosmetics industry, it can be found that the changes in population structure, diff......
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If the children really are our future, brands and retailers better be prepared to have a digital relationship with them....
More than 400 exhibitors representing 682 brands and approximately 30,000 trade visitors and key opinion leaders (KOLs) ......
This paper attempts to review the semiotic study of brands.Due to the various traditions of semiotics,the approach in qu......
运用文献资料、访谈等研究方法对品牌和品牌活动概念进行界定。并通过宏观社会、中观学校与企业和微观三个层面对构建高校体育公司......
Since the beginning of 2018, a number of domestic brands claim their ambition to enter the department store channel. Yet......
Hedysarum zundukii Peschkova is one of the Fabaceae endemics of the flora of the Lake Baikal west shore. Because of its ......
Near-Infrared Spectroscopy Combined with Partial Least Squares Discriminant Analysis Applied to Iden
The identification of liquor brands is very important for food safety. Most of the fake liquors are usually made into th......
Assessment of Physical and Mechanical Properties of Concrete Produced from Various Portland Cement B
Construction projects require cement, which must have definite qualities so as to play its part separately in structure.......
Discriminant Analysis of Liquor Brands Based on Moving-Window Waveband Screening Using Near-Infrared
Partial least squares discriminant analysis (PLS-DA) with integrated moving-window (MW) waveband screening was applied t......
分析了炭黑丁苯母炼胶、粉末丁苯橡胶、预交联丁苯橡胶、高苯乙烯树脂母炼胶等品种的生产现状及生 产工艺;介绍了减振、阻燃、防滑......
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Based on the field survey and analysis of representative traditional time-honored shops in Xi’an City,specific measures......
Neiliansheng’s cloth shoes,Bianyifang’s roast duck,Dezhou braised chicken...these well-known time-honored brands are p......
Sorting and collecting the data by questionnaire survey and literature analysis,the childrenswear brand elemental analys......
Consumer’s Purchase Intention towards Luxury Retailer’s Social Media Advertisements —A Case Study of
Digital marketing is considered the preferred method comparing to traditional marketing nowadays [1], but is it true for......
本研究采用上海纺织著名牌品牌（２７种版）的商标作为实验材料，运用任务分离法，对华东师大心理系９４级全班２８名学生进行了内隐记忆测定。有效被试......
