2007年,建军80周年之际,深圳方块动漫文化发展有限公司(以下简称“方块动漫”)与八一电影制片厂(以下简称“八一厂”)合作“翻拍”了动画版《闪闪的红星》,即《闪闪的红星之红星小勇士》(以下简称《闪闪的红星》)。该片在故事性、艺术性、教育性等方面都成就不俗,堪称国产动画红色经典题材类中的上乘之作。为了较为客观地了解和研究国内动画公司在“红色动画”项目中,在市场契机、创意、艺术定位、运行机制、市场效果 In 2007, on the occasion of the 80th anniversary of the founding of the People’s Republic of China, Shenzhen Box Animation and Cultural Development Co., Ltd. (hereinafter referred to as “Cartoons”) cooperated with Bayi Film Studio (hereinafter referred to as “Bayi Factory”) “ ”Animated version of“ sparkling red star ”, that is,“ the sparkling Red Star Little Warrior ”(hereinafter referred to as“ sparkling red star ”). The film in the story, artistic, educational and other areas have done well, called the classic themes of domestic animation classics superior. In order to more objectively understand and study the domestic animation companies in the “Red Animation ” project, the market opportunities, creativity, art positioning, operating mechanism, market effect