改革开放后,随着我国市场化进程的深入,西方企业文化的概念和作用开始为我国企业所接受和关注,企业文化建设也日益受到重视。从趋势来看,在全球范围内的资源配置成为可能的条件下,企业与企业的竞争必然加剧,企业要想融入国际化取得竞争优势,一个重要方面就是加强企业文化建设, After the reform and opening up, with the deepening of marketization in our country, the concept and function of the western corporate culture began to be accepted and concerned by the Chinese enterprises, and the construction of corporate culture has also been paid more and more attention. From the trend point of view, under the condition that the resource allocation in the world is possible, the competition between enterprises and enterprises will inevitably intensify. If enterprises want to integrate into internationalization to gain competitive advantage, an important aspect is to strengthen the building of enterprise culture,