论文部分内容阅读
AD(CArtDirectorsClub)——艺术指导俱乐部,1920年创建于纽约。是国际性非营利组织。ADC的使命是“促进视觉传达的高度完美和真实,鼓励学者和年轻专业人员投身于其中”。简言之,就是“视觉艺术的加油站”。主要成员包括广告创作、平面设计、交互媒体、播音设计、印刷设计、包装、环境设计、摄影、插图等各行业人员。ADC俱乐部画廊每月举行一次展览。展现来自世界各地广告、平面设计、新媒体、装帧设计、插图、摄影、包装和其他关注创作的专业学者和普通公众的各种作品。ADC的年度奖,又可称之为“大立方体”奖,它象征优秀作品的内涵和荣誉的博大。金立方体和银立方体奖座每年6月在颁奖典礼的晚会上颁发。获奖者可以在年会上发表言论并在与晚会同时揭幕的展览会上展示自己的作品。ADC除举办各种展览外,还进行“广告技术讲座”、“ADC大学”和书籍出版等多项活动。1988年,中国曾与纽约ADC联袂,在北京举办了“国际艺术设计者作品展览会”。今年第85届ADC奖揭晓暨颁奖典礼于6月8日在纽约举行。此次参赛作品来自66个国家,共12000件。每届活动结束后,ADC都要出版精装的年鉴,以供借鉴与保存。
AD (CArtDirectorsClub) - Art Direction Club, founded in 1920 in New York. Is an international non-profit organization. The ADC’s mission is “to promote a high degree of perfection and truth in visual communication and to encourage the engagement of academics and young professionals.” In short, is the “gas station of visual arts.” The main members include advertising creative, graphic design, interactive media, broadcasting design, printing design, packaging, environmental design, photography, illustrations and other industries. ADC Club Gallery holds an exhibition once a month. Showcase a variety of works by professionals and the general public from around the world in advertising, graphic design, new media, graphic design, illustration, photography, packaging and other creative writing. ADC’s annual awards, but also called “big cube” award, which symbolizes the connotation and honor of outstanding works broad. The Golden Cube and Silver Cube Awards are presented each June at a gala ceremony. Winners can make their speeches at the annual conference and showcase their work at exhibitions opened at the same time as the party. In addition to organizing various exhibitions, ADC also conducts a number of activities such as “Advertising Technology Seminar”, “ADC University” and book publishing. In 1988, China and ADC in New York jointly held in Beijing, “International Art and Design Exhibition.” The 85th ADC Awards Announced and Award Ceremony was held in New York on June 8 this year. The entries from 66 countries, a total of 12,000 pieces. After each event, ADC publishes a hardcover yearbook for reference and preservation.