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时代更新以及社会发展,在该种环境背景下文化的传承受到了政府以及社会大众的广泛关注,而民间美术作为历史文化中的重要构成部分,对其予以良好传承不仅仅是国家文明发展的客观需要,而且也是民间艺术融入新时期的重要手段,现今民间美术则常常展现在包装设计中,本文基于此就包装设计内涵以及要素进行着手分析,之后对民间美术色彩(简称“民美色彩”)于包装设计中具体应用予以研究,以期为后续关于包装设计方面的研究提供理论上的参考依据。
In the context of this kind of environment, the inheritance of culture receives extensive attention from the government and the general public. Folk art, as an important part of the history and culture, has a good tradition of it and is not only an objective objective of the development of national civilization Need, but also is an important means of folk art into the new era, nowadays folk art is often displayed in the packaging design, this article on the packaging design connotation and elements to proceed with the analysis of folk art color (referred to as ") In packaging design to be studied in the specific application, with a view to provide theoretical reference for the subsequent research on packaging design.