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旅游广播是各地广播电台为打造旅游品牌、宣传旅游文化而设立的专业化频率(或专栏)。旅游广播节目服务于经济、政治、文化、社会和生态文明建设,依托旅游资源,推介旅游产品、提供旅游服务信息、倡导社会公益事业,它已成为专业频率广播中重要的新生力量。本期特别策划专栏介绍了全国具有代表性的旅游广播。
Travel radio is a specialized frequency (or column) set up by radio stations around the world to create tourism brands and advertise tourism culture. It has become an important new force in professional frequency broadcasting based on the construction of economy, politics, culture, society and ecological civilization. Relying on tourism resources, promoting tourism products, providing tourist service information and advocating social public welfare undertakings, This issue special planning column introduces the country’s representative travel radio.