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2011年才起步的荣鑫生物,短短几年时间,已先后在海南、浙江、上海、福建四大水产养殖重地完成市场布局,成功设立分公司,组建团队。独立的销售考核,独立的营销团队,专业的技术服务,让荣鑫在渔药行业迅速崛起。2014年9月,本刊记者在上海的渔博会专访了荣鑫生物福建分公司总经理刘宏伟。面对一个新的市场,刘总会用什么样的策略去攻城略地呢?《当代水产》:您是出于什么考虑选择在福建成立分公司?刘宏伟:我跟荣鑫周总详细了解到荣鑫生物的技术优势和发展目标,就有再开一家分公司的计划。福建养
In 2011, Rongxin Biological Co., Ltd., which started its business in only a few years, has successively completed the market layout in the four major aquaculture areas of Hainan, Zhejiang, Shanghai and Fujian, and successfully set up branches and set up a team. Independent sales assessment, an independent marketing team, professional technical services, Rongxin rapid rise in the fisheries industry. In September 2014, our reporter interviewed Liu Hongwei, general manager of Rongxin Biological Fujian Branch, at Shanghai Fisheries Expo. In the face of a new market, what kind of strategy will Liu always use to attack the city? “Contemporary Aquatic”: For what reasons do you choose to set up a branch in Fujian? Liu Hongwei: I learned with Rongxin Zhou Rongxin Bio-technical advantages and development goals, there is a plan to re-open a branch. Fujian support