当今国内搜索引擎市场具有广泛影响力的企业并不多,为数不多的企业占据着市场绝对的主导。尽管市场一方面拥有对于个性化、准确搜索等各种特色搜索的广阔需求,另一方面国内也拥有不少有志于此的新兴搜索引擎企业。但搜索巨头们无论是主观上还是客观上都不会也不可能留给其它企业更多的发展空间与时间。而搜索引擎应承担的社会责任与道德也必然会因为这样的市场环境而会发生了倾斜与缺失。 Today’s domestic search engine market has a wide range of influence on the business is not much, one of the few companies dominate the market dominance. Although the market on the one hand has a huge demand for personalized, accurate search and other characteristics of the search, on the other hand the country also has a lot of interested in this emerging search engine companies. However, the search giant, both subjectively and objectively, will not and may not give other enterprises more space and time for development. However, the social responsibility and morality that search engines should shoulder also inevitably lead to the inclination and lack of such market environment.