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现在影视艺术传播的格局越来越复杂化了。在这样的影视艺术传播大环境下,受众的影视艺术素养如何显得非常重要。当前影视艺术传播的现代化,呼唤着受众影视艺术素养教育。影视艺术传播的效果在很大程度上取决于受众的影视艺术素养,受众影视艺术素养是决定影视艺术传播效果的关键性因素之一。而要提高受众的影视艺术素养,必须加强对受众的影视艺术素养教育。
Now the film and television art spread more and more complex pattern. In such a broad environment of film and television art communication, it is very important for audiences how the artistic quality of film and television plays. The current modernization of film and television art communication, calling for the audience art education. The effectiveness of film and television art communication depends largely on the audience’s artistic accomplishment of film and television. The artistic accomplishment of film and television audiences is one of the key factors that determine the effectiveness of film and television art communication. To improve the audience’s artistic quality of film and television, it is necessary to strengthen the film and television arts literacy education for the audience.