随着数字新媒体的发展,智能手机、平板电脑等移动设备功能越来越多,这就为“短、精、快”的微电影发展提供了平台与契机。而同时,校园微电影作品也由于投入成本低,娱乐性、趣味性强而受到大学生的青睐,微电影在校园中已于雨后春笋般快速发展,作品数量激增。但所有事情一分为二,怎么样规范及指导学生创作微电影作品是加强校园文化建设的新挑战,也是我们课题研究的重要意义。 With the development of digital new media, more and more mobile devices such as smartphones and tablets have become platforms and opportunities for the development of “short, fine and fast” micro-movies. At the same time, micro-film on campus has also been favored by undergraduates due to its low input cost, entertaining and interesting features. Micro-films have been rapidly developed on campus and the number of works surged. However, everything is divided into two parts. How to regulate and guide students to create micro-film works is a new challenge to strengthen campus culture and is also the significance of our research.