随着产品同质化程度越来越高,售后服务作为可以拉开品牌差异化的重要因素,以及直接和用户沟通的平台,越来越受到企业的重视。近年来,各企业纷纷推出服务品牌,健全服务网络。然而,服务并不仅是说说而已,而是需要实实在在的行动。发动机作为整车最关键的核心部件,相对其他部件的重要性更为突出。而且,发动机出故障会导致整车无法正常运转,影响用户运营。 With the increasing degree of product homogeneity, after-sales service as an important factor that can open the brand differentiation, as well as direct and user communication platform, more and more enterprises attention. In recent years, all enterprises have launched service brands, improve service network. However, service is more than just talking about it. It requires real action. The engine as the most critical core components of the vehicle, the relative importance of other components more prominent. Moreover, the engine failure will lead to the vehicle can not be normal operation, affecting user operations.