近两年,新闻炒作风有愈演愈烈之势,媒介借炒作扩大影响,企业借炒作提升形象,借助炒作,一夜成名,一瞬暴富已不是什么新鲜事,于是,炒作逐步升级,甚至演化成恶炒,子虚乌有的无聊“新闻”屡屡见之于传媒,受众为之汗颜,为之痛心。前不久被众多媒体炒得沸沸扬扬的王海珍和张艺谋地下情曝光事件是一个登峰造极的典型。一个演员要出名本无可后非,但 In the past two years, there has been a trend of intensifying press speculation. Media have expanded their influence through speculation. Enterprises use speculation to enhance their image. By using hype, overnight success has become nothing new. As a result, the speculation has gradually escalated and even evolved into speculation , Non-existent boredom “News” often see it in the media, the audience ashamed of it, sad. Not long ago by many media speculation Wang Haizhen and Zhang Yimou underground exposure event is a culmination of the typical. An actor to be known for no reason, but