销售额增长迅速,实际利润却逐渐减少,罪魁祸首往往归结于企业的内部抢单。一家电子科技公司,代理某著名电脑品牌在华中地区的销售。2001年的市场竞争相当激烈,为加强销售力度和提高员工的积极性,公司将业务提成提高了相当多的点,当年销售额突然猛增二倍。2002年,为了进一步扩大销售,公司引进了许多新人以扩大销售队伍,销售提 Rapid growth in sales, real profits are gradually reduced, the culprit is often attributed to the internal grab orders. An electronics technology company that sells a well-known computer brand in central China. The market competition in 2001 was quite fierce. In order to strengthen the sales efforts and increase the enthusiasm of the employees, the company raised the business commission by a considerable amount and the sales volume in that year surged suddenly. In 2002, in order to further expand sales, the company introduced many new people to expand the sales force, sales increase