随着经济全球化和国际市场竞争的加剧,如何发展我国自主品牌成为亟需解决的问题。今年全国两会期间,许多代表、委员在前期积极细致调研的基础上,备下“锦囊”为我国的品牌建设积极建言献策。最近中央提出了“供给侧改革”、提高供给体系质量和效率的战略要求。为落实中央的这一战略部署,加快我国经济转型升级步伐,特提出企业质量品牌建设、实施质 With the economic globalization and the intensification of the competition in the international market, how to develop our own brand becomes an urgent problem to be solved. During the NPC and CPPCC sessions this year, many delegates and commissioners prepared the “Tips” to actively offer advice and suggestions for the brand building of our country based on the active and meticulous research conducted in the previous period. Recently, the Central Government proposed the “supply-side reform” and the strategic requirements for improving the quality and efficiency of the supply system. In order to implement this strategic plan of the Central Government and accelerate the pace of China’s economic restructuring and upgrading,