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如何创造附加值?第一个叫信息不对称创造附加值。就是我懂你不懂,这就能创造附加值。机械加工业信息对称吗?很对称,我一看就知道什么钢,什么铁。电气、电子信息不对称,我不知道里面是什么。软件和程序也是这样。一瓶化妆品卖好几千块钱,利润等于2台3万块钱收割机的利润。这就是信息不对称创造的附加值。所以高明的企业家一定把你的产品搞得信息不对称。第二个叫心理价值创造附加值。50万元的车和100万元的车质量其实差不多,但开100万元的车就有一个心理价值。
How to create added value? The first is information asymmetry to create added value. I know you do not understand, this can create added value. Machining industry information symmetry? Very symmetrical, I know what the steel, what iron. Electrical, electronic information asymmetry, I do not know what is inside. The same is true of software and programs. A bottle of cosmetics sell for thousands of dollars, the profit is equal to two 30,000 dollars harvesters profit. This is the added value created by asymmetric information. So wise entrepreneurs must make your product information asymmetry. The second is called psychological value to create added value. 500,000 yuan car and 1 million yuan in fact the quality of the car is almost the same, but the car has a psychological value of 1 million yuan.