据美国电子工业协会的资料显示,电子产品的年销售增长率已降至约3％。为此,大部分的电子店都以价格为竞争武器,而忽略了创造产品的特性来建立自己的新形象。然而,美国新力公司在芝加哥开设的名叫‘新力消费电子馆’电子店,就以展示新的技术力量,并以新奇的摆设及特别的服务来 According to data from the American Electronics Industry Association, the annual sales growth rate of electronic products has dropped to about 3%. For this reason, most electronics stores use price as a competitive weapon, ignoring the characteristics of creating products to establish their own new image. However, the electronic store of the Sony Ericsson Electronics Co., Ltd. opened in Chicago is to display new technical power, and to use novel furnishings and special services.