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《蓝海战略》被公认为2005年热门的商务书籍(在以前的栏目中也曾推荐过它),虽然有书评认为它的思想和某些前辈有些相似,或者说亮点不够鲜明,但这并不妨碍它掀起广泛的“蓝海”话题热——热潮还“波及”了Cweek通信行业论坛。通信行业竞争的激烈有目共睹,不论是厂商争取电信客户,还是运营商去抢消费者,都能反映竞争的残酷。在这个产业链上是一片红海,或者有那么点沙漠绿洲一样的“空白市场”也让明眼人迅速占领了。在这种满眼是钱却越来越难赚的地盘上,蓝海在哪里?网友们的讨论甚是精彩,节选部分供读者参考。
The Blue Ocean Strategy was widely recognized as a popular business book of 2005 (as was also recommended in previous columns). Although there are book reviews that think its thinking is somewhat similar to some of its predecessors, or that the highlights are not clear, it is not Prevent it from setting off a wide range of “blue ocean” hot topic - the wave also “affected” Cweek communications industry forum. The fierce competition in the communications industry is obvious to all. Whether manufacturers strive for telecom customers or operators to grab consumers, it can reflect the cruel competition. In this industry chain is a Red Sea, or have the same point of desert oasis the same “blank market” so wise people quickly occupied. In this full of eyes is more and more difficult to make money on the site, the Blue Ocean where? User’s discussion is very exciting, excerpts for readers reference.