《传媒观察》2002年第8期发表张智刚的文章《边缘化:广播电视节目创新的重要手段》。文章提出:“边缘化”是从学科分类领域的边缘化科学借鉴而来。1986年之前我国的广播节目严格分类,泾渭分明,新闻就是新闻,音乐就是音乐,文学就是文学,不仅内容严格区分,就连表现手段都互不相犯。改革开放以后,这一模式越来越难以满足受众的需要,开始出现了主持人中心制和直播大板块节目,模糊节目分类,提倡双向交流,强调娱乐性、生活化的节目模式,这些模式中 “Media observation” 2002 the eighth issue of Zhang Zhigang’s article “Marginalization: an important means of radio and television program innovation.” The article proposes that “marginalization” is derived from the marginalized science in the field of subject classification. Prior to 1986, China’s radio programs were strictly classified and completely different. News was news. Music was music. Literature was literature. Not only was content strictly separated, but even means of performance were mutually exclusive. After the reform and opening up, this model is more and more difficult to meet the needs of the audience, began to host the center system and live blockbuster programs, fuzzy program classification, to promote two-way communication, emphasis on entertainment, lifestyle program mode, these models