本报讯记者余梦洁北京摄影报道12月6日,庞大奥特莱斯汽车园(以下简称庞大奥特莱斯)正式开业。庞大奥特莱斯是庞大汽贸集团股份有限公司(以下简称庞大集团)开发的一种新兴汽车流通业态。这种销售模式将名品折扣的营销理念融入汽车销售,为目前中国首创。庞大奥特莱斯将依托厂家,利用庞大集团的品牌大区及管理公司,采取线下销售与线上销售相结合、现车摆放与厂家库存相结合、国内销售与国外销售相结合的销售方式,面向 Newspaper reporter Yu Mengjie Beijing Photography Report December 6, the huge Outlets Automotive Park (hereinafter referred to as the huge Outlets) was officially opened. Huge Outlets is a new automobile circulation format developed by Panda Trade Group Co., Ltd. (hereinafter referred to as Pangda Group). This sales model will be the concept of discount marketing ideas into the car sales, is currently China’s first. Large Outlets will rely on manufacturers, the use of a huge group of brand names and management companies to take offline sales and online sales combined with the car is placed with the manufacturers stock combination of domestic sales and sales combined with foreign sales Way, face