服务行业对手绘POP广告人才的需求,是开设《手绘POP广告》课程的直接原因。随着世界经济一体化的不断深入,中国的零售行业有了突飞猛进的发展,这样造成了日常日用商品的不断更新和升级,在超市、商场、零售店等、每天都有新的品上市上架,那么手绘POP广告这种快捷的广告宣传形式,就显得非常的实用,因为它快捷、艺术性强、直观、对消费者有极强的亲和力,因而,及受商家和消费者欢迎。 Demand for POP advertising talent in the hospitality industry is the direct cause of the “hand-drawn POP advertising” course. With the continuous deepening of economic integration in the world, the retail industry in China has made rapid development, resulting in the continuous updating and upgrading of daily necessities. In the supermarkets, shopping malls and retail stores, there are new products on the market every day , Then hand-painted POP advertising this fast advertising form, it is very practical, because it is fast, artistic, intuitive, consumers have a strong affinity, and therefore, by the business and consumer welcome.