随着互联网基因的发酵,品牌的网络思想也在越发的凸显,视频融入变得越发重要。而这点,在作为《爸爸去哪儿》第二季独家网络播出平台的爱奇艺上,似乎就得到了印证。这个夏天,当巴西世界杯赢得了全球32亿眼球和狂欢的时候,去年大火的亲子类节目《爸爸去哪儿》第二季(以下简称《爸爸2》)却依旧在万众期待中抢占了暑期档市场。如果说世界杯中各大品牌纷纷斗法,那么在《爸爸2》里,品牌也毫不逊色的齐聚一堂。而随着互联网基因的发 With the Internet genetic fermentation, the brand’s network thinking is also increasingly prominent, video integration becomes more and more important. This point, as the “Dad where to go” the second quarter of exclusive network broadcast platform Iqiliyi seems to have been confirmed. This summer, when the World Cup in Brazil won 3.2 billion eyes and carnival in the world, the second season of the “Father Going”, a firearms parent-child program last year, still grabbed the summer market with long-awaited expectations . If the major brands in the World Cup have one way or another, then in the “Dad 2”, the brand is also no less beautiful together. With the Internet gene hair