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李施德林,美国著名的漱口水及口腔护理产品品牌,拥有148年的历史,强调刷牙+漱口的口腔护理方式。在快节奏的今天,人们通常会忽略了自身的口腔健康问题,如何通过有效有趣的途径向消费者传递刷牙+漱口的健康口腔护理理念,以最佳的效果带动消费者与品牌互动,是此次传播面临的挑战。双屏互动传递健康口腔护理理念本次活动旨在向目标消费者展示产品功效,同时带动受众与品牌进行互动。传达刷牙+漱口、并且坚持21天的健康口腔护理方式,同时提升李施德林的品牌知名度。
Li Shiding Delin, the famous brand of mouthwash and oral care products in the United States, has a history of 148 years and emphasizes the oral care of brushing and gargle. In the fast-paced today, people usually neglect their own oral health problems, how to pass the effective and interesting way to consumers to brush their teeth + mouthwash healthy oral care concept, the best results driven consumer interaction with the brand is The challenge of communication. Dual-screen interactive delivery of healthy oral care concept This event aims to showcase the effectiveness of the target consumer products, while driving the audience to interact with the brand. Communicate brushing + mouthwash, and adhere to the 21-day health oral care, while enhancing Li Shidrin’s brand awareness.