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随着我国经济发展进入新常态,结构调整正从增量扩能为主转向存量与增量并存的深度调整,发展动力正从传统增长点转向新增长点。面对深化国企改革的攻坚形势,国有企业如何才能做好思想政治工作,团结职工,凝聚改革共识?一、占领新媒体传播阵地以“微信”为代表的新媒体,近年来其用户使用量呈几何式递增,2015年初,微信用户数量同比增长41%,达到5亿人,其空前的影响力给传统国企思想政治工作宣传载体和传播理念带来了巨大挑战。
As China’s economy develops into a new normal, structural readjustment is shifting from incremental expansion to deep adjustment of the coexistence of stocks and incremental growth. The driving force behind the development is shifting from the traditional growth point to a new growth point. Faced with the tough situation of deepening the reform of state-owned enterprises, how can state-owned enterprises do a good job in ideological and political work, unite their staff and unite the reform consensus? I. New Media Occupying New Media Positions With “WeChat” as the new media, in recent years its users In early 2015, the number of WeChat subscribers increased by 41% to 500 million. Its unprecedented influence posed a tremendous challenge to the propaganda and media carriers of traditional state-owned enterprises’ ideological and political work.