旅游业是当今世界的第一大产业,也是近年来中国国民经济各行业中最具活力的新兴产业和新的经济增长点之一。随着旅游业的蓬勃发展,我们越来越多的发现,形象是吸引游客最关键的因素之一,俗话说酒香还怕巷子深,丰富的旅游资源除了开发出来,还更应该以一个鲜明的形象被宣传推广出去,若没有良好的促销宣传,恐怕良辰美景也只能是“养在深闺无人识”了。 Tourism is the largest industry in the world today and one of the most dynamic new industries and new points of economic growth in various industries in the national economy in recent years. With the vigorous development of tourism, more and more we discover that the image is one of the most important factors to attract tourists. As the saying goes, the wine is still afraid of the alley and the abundant tourism resources should be developed in addition to a clear The image is promoted out of publicity, if there is no good promotional, I am afraid the beauty of the times can only be “keeping in purdah without knowledge of” the.