户外休闲市场不像运动鞋服市场那么庞大,户外消费也属于中产阶级消费,且这个市场的发展速度取决于中国经济的发展、户外运动人口的数量,以及人们是否已经把运动休闲作为物质和文化生活的方式。因此,时下这个市场不大是正常的,其细分也更到位,相对服饰类市场,它更专业、窄众,发展前景也更巨大。 The outdoor leisure market is not as big as the sportswear market, and the outdoor consumption also belongs to the middle class. The pace of development in this market depends on the development of China’s economy, the number of outdoor sports people, and whether people have considered sports and leisure as material and cultural Way of life Therefore, nowadays this market is not normal, its breakdown is more in place, relative to the apparel market, it is more professional, narrow community, development prospects are even greater.