在广告服务当中,媒体对产业的发展影响力愈来越大,媒体成为部分产业发展和营销创新的加速器,产业的升级与创新也和媒体的关系越来越密切。广东的日化、东北药品、各地的医疗,福建的鞋业等行业相继借助媒体在进行份额扩张、产业升级和营销创新。我们发现,很多行业具有一种媒体选 Among the advertising services, the media has more and more influence on the development of the industry, and the media has become an accelerator of some industrial developments and marketing innovations. The upgrading and innovation of industries have also become more and more closely linked with the media. Japan’s chemical industry in Northeast China, northeastern pharmaceuticals, medical care in various places, and footwear in Fujian Province have successively used media to expand their share, promote industrial upgrading and promote marketing. We found that many industries have a media selection