论文部分内容阅读
如果说在过去的2006年,网络广告、WEB2.0、数字娱乐、搜索引擎仍是互联网经济的热点,那横跨以上几大行业的网络视频,更是热中之热。尽管带宽成本、内容版权、商业模式等方面看似充满了不确定性,但2006年网络视频却成为了国内外各种资本的热土。各种并购和风险资金的风涌,成为这片热土的催化剂。从传统媒体收购视频网站,到传统网站重视视频业务;从微软涉足视频领域挑战YouTube,到Google收购YouTube打压Yahoo,国外网络视频市场的竞争针锋相对,注定网络视频产业热度的升温。
If in the past in 2006, online advertising, WEB2.0, digital entertainment, search engine is still a hot Internet economy, it is across the above several major industries online video, it is hot. Although bandwidth costs, content copyright, business model and other aspects appear to be full of uncertainty, but in 2006 online video has become a hot spot for a variety of domestic and foreign capital. All kinds of mergers and acquisitions and venture capital surge, become the hot land of the catalyst. From the traditional media acquisition of video sites to the traditional site emphasis on video services; from Microsoft to get involved in the field of video challenge YouTube, Google to YouTube to suppress Yahoo, foreign online video market competition tit-up, destined to heat up the network video industry.