论文部分内容阅读
市场定位是市场营销策划的一个不可缺少的环节,是市场营销策划方案之基础。尤其是在当前竞争日趋激烈的市场环境中,市场定位在企业
Market positioning is an indispensable part of marketing planning and the foundation of marketing planning. Especially in the increasingly fierce market environment, the market is positioned in the enterprise.