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一个时代有一个时代的主题歌。当时代的列车隆隆驶进1995年时,处在改革风口浪尖上的企业的厂长经理被推上了群雄逐鹿的市场大舞台。在这个大舞台上,企业的厂长经理既要具备政治家的抱负,宣传家的技巧,还要具备战略家的眼光,实业家的魄力。只有这样,才能扮演好自己的“角色”,去驾驭市场。那么,作为流通领域支柱的商业企业的经理在此情况下应扮演什么“角色”,具备哪些素质呢? 企业的经理是推进现代商业企业制度建设的中坚,全面提高自身素质是现代企业经理的第一要务。
There is a theme song for an era. When the train of the times rumbled into 1995, the manager of the company’s manager at the cusp of reform was pushed onto the big stage of the market. In this big stage, the manager of the company’s factory manager must not only have the ambition of the politician, but also have the vision of the strategist and the courage of the industrialist. Only in this way can we play our own “role” and control the market. Then, what are the “roles” and qualities of the managers of commercial enterprises that are the pillars of circulation? In this case, the managers of enterprises are the backbone of promoting the construction of modern commercial enterprise systems, and the overall improvement of their own quality is the chief of modern enterprise managers. One priority.