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随着海事卫星业务的发展,目前三代星、四代星分开计费的模式面临着严峻的挑战,本文主要阐述三代星和四代星融合计费的商业价值以及实现过程。研究融合计费的主要目的是为了充分利用全业务资源,对不同通信方式(三代星、四代星)、不同通信内容(语音、数据、短信、电传等)、不同用户付费模式(预付费、后付费)进行统一计费,达到保有已有用户群,提高用户粘性,提升用户发展质量,以达到统一品牌、统一资费结构、统一业务管理、统—服务标准的要求。
With the development of maritime satellite business, the current three-generation and four-generation billing models are facing severe challenges. This article mainly elaborates the commercial value and implementation process of three-generation and four-generation convergence billing. The main purpose of research on converged billing is to make full use of the full-service resources and analyze the payment modes of different users (pre-paid fees for different types of communications (3G and 4G), different communication contents (voice, data, SMS, , Post-paid) for unified billing, to maintain the existing user base to improve user stickiness and enhance the quality of user development in order to achieve a unified brand, unified tariff structure, unified business management, system - service standards.