从世界范围内来看,体验经济作为一种新的经济形式,已经渗透到了经济生活的方方面面,且正成为社会经济的新的增长点。同时,体验经济的某些现象,也已逐渐在我国某些行业显现出来。旅游是人们在满足了基本生理需求和物质需求之后的更高更新的精神需求,讲求的是旅游者的一种愉悦、快乐的经历,就其实质而言,是一种 From a global perspective, experiential economy, as a new economic form, has infiltrated all aspects of economic life and is becoming a new growth point of social economy. At the same time, some phenomena of experiencing the economy have also gradually emerged in some industries in our country. Tourism is the higher and newer spiritual needs of people after they meet the basic physiological needs and material needs. What they are seeking is a pleasurable and happy experience for tourists. In essence, it is a