许多公司没能把他们内在的潜力转换成市场中的竞争优势,因此注定要失败。如何竞争,这就需要对三角中的成员之间的关系进行不懈的思考,这些成员包括:我们自身,客户以及竞争对手。对做生意来说,至关重要的就是占有战略竞争优势,一个生意本身必须要符合以下三个 Many companies are doomed to failure by failing to translate their intrinsic potential into competitive advantage in the marketplace. How to compete, which requires relentless thinking about the relationships among the members of the triangle, including ourselves, our customers and our competitors. For business, it is crucial to have a strategic competitive advantage, and a business must itself meet the following three