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日前,TOP时空高效媒体传播策略研讨会在京召开。《TOP时空》作为传统的媒介形式,如何在新的竞争环境下,找到自己的传播价值和品牌价值,以争取更多的高端客户?众多专家学者就这个问题展开了深入的讨论。本文仅辑录此次研讨会的主要观点。
Recently, the TOP space-time efficient media communication strategy seminar was held in Beijing. As a traditional media form, TOP Time and Space finds out how to find its own communication value and brand value in a new competitive environment in order to win more high-end customers. Many experts and scholars have conducted in-depth discussions on this issue. This article only contains the main points of this seminar.