通过对目前电力市场营销现状的分析,针对电力市场普遍存在的问题,提出了新的电力市场营销策略,从而开拓电力市场,转变电力发展方向,创造供用双赢、政企和谐的可持续发展环境。 Through the analysis of the current status of power marketing, aiming at the ubiquitous problems in the electricity market, a new power marketing strategy is proposed to open up the power market and transform the direction of power development so as to create a sustainable development environment for win-win and harmonious development of government and enterprises.