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随着信息技术的不断发展与进步,由网络和手机融合而成的新媒体逐步改变了现代人的生活和学习方式,使其呈现出碎片化、即时化、互动化的特点。微信的用户接受度较高,公众账号的公信力也较强,开放大学也逐步开始应用微信平台来提供校园网络信息资源的宣传推广服务。基于此,探讨微信平台的应用对于国家开放大学信息化建设的作用。
With the continuous development and progress of information technology, the new media, which is a combination of internet and mobile phones, has gradually changed the way of life and learning of modern people and rendered them characterized by fragmentation, real-time and interaction. WeChat user acceptance is high, public account credibility is also strong, open University also gradually began to use WeChat platform to provide campus network information resources promotion services. Based on this, we discuss the application of WeChat platform to the informatization construction of the national open university.