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阳光纸业是康师傅等方便面品牌的最大包装供应商。从2008年至今,这家企业经历了多次市场罕见的震荡行情。原来,每逢中国出现固定资产投资的热潮,就会伴生出大量的农民工。农民工正是方便面最主要的消费群体。此时此刻,这股投资的热潮就会向纸厂传导,最终体现在方便面包装的订单里、生产线上。2008年,经济危机席卷全球,与此相伴的是大规模民工返乡潮,方便面大佬们订单锐减使得纸厂库存猛增。2010年,中央投资4万亿,其中基础设施建设占据了大头。民工数量从2008年2.25亿人增加至2.42亿人,结果引发了康师傅方便面因包装短缺而市
Sunshine Paper is the largest supplier of instant noodles brands such as Master Kong. From 2008 to now, this company has experienced many rare market turmoil. It turned out that every time China appears the upsurge of investment in fixed assets, it will be accompanied by a large number of migrant workers. Migrant workers is the main consumer noodles instant noodles. At this moment, this wave of investment boom will be transmitted to the mills, and ultimately reflected in the instant noodles packaging orders, the production line. In 2008, the economic crisis swept the world, accompanied by the return of large-scale migrant workers tide, instant noodles bigwigs orders dropped sharply so that stocks of paper mills soared. In 2010, the central government invested 4 trillion yuan, of which infrastructure construction took up the bulk. The number of migrant workers increased from 225 million in 2008 to 242 million. As a result, Master Kong’s instant noodle market was hit by a shortage of packaging materials