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党的十八大报告指出,“要开展群众性文化活动,引导群众在文化建设中自我表现、自我教育、自我服务。”这为进一步繁荣发展群众文化事业提出了新的要求。站在文化的新时代端口,文化馆作为群众文化活动的重要参与者,如何引领人民群众实现群众文化社会化、生活化。如何进一步链接与满足群众的文化需求,如何进一步释放文化馆的服务能量,如何提升文化馆的社会效能、促进文化馆的长足发展,如何有效发挥其在群众文化工作中的作用,变得至关重要。
The report of the 18th CPC National Congress pointed out: “We must carry out mass cultural activities and guide the masses to show themselves in cultural construction, self-education and self-service.” This set new requirements for further prosperity and development of mass cultural undertakings. Standing at the port of the new era of culture, the cultural center, as an important participant in the mass cultural activities, leads the people in realizing the socialization and living of the mass culture. How to further link and satisfy the cultural needs of the masses, how to further release the service energy of cultural centers, how to enhance the social performance of public hall, promote the rapid development of cultural centers, and how to effectively play its role in mass cultural work have become crucial.