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通过研究艺术设计与消费心理、消费需求之关系，探讨艺术设计中发掘问题、创造意境、追求完美等基本程序，重申艺术设计的实质意蕴。
By studying the relationship between art design and consumer psychology and consumer demand, this paper explores the basic procedures for discovering problems, creating artistic conceptions and pursuing perfection in art design, and reiterates the essence of art design.