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七“开发式”管理。美国、日本、德国等发达国家的大企业,深刻认识到技术管理的市场竞争决定作用,愈来愈重视“开发式”管理,将其放到了科技经济与市场主导的地位。柯达公司20世纪90年代早期提出了“站在传统与未来之间”的开发技术方案,并在积极组织实施中取得惊人进展。将照片放进相册里,再去翻动回忆过去,这是人们的正常做法。柯达公司提出,在不久的将来,人们可将照片存入手掌大的个人计算机内,就可通过计算机网络将照片“寄”给亲朋好友,这是柯达公司当初为未来照相业勾画的蓝图。柯达公司与微软公司、苹
Seven “development type” management. Large enterprises in the developed countries such as the United States, Japan, and Germany have profoundly realized the decisive role of market competition in technology management, and they are paying more and more attention to the “development-oriented” management and put it into the position of a leading position in the technology economy and the market. In the early 1990s, Kodak put forward a development technology plan that “stands between the tradition and the future” and made amazing progress in active organization and implementation. It is a normal practice for people to put photos into an album and then flip through memories. Kodak Company proposed that in the near future, people can store photos in a palm-sized personal computer and they can “send” photos to relatives and friends through the computer network. This is the blueprint that Kodak Company laid out for the future photography industry. Kodak and Microsoft, Apple