乐蜂网已占据化妆品垂直电商第一的市场地位。乐蜂网与其他电商相比有很大不同,其商业运作逻辑是:充分借力电视节目制作平台即其母公司东方风行,利用达人具有的感召力来影响目标群体,并借此运作和开发自有品牌及其产品,其中达人就是盘活母公司资源和嫁接市场的中枢桥梁。 Le Bee network has occupied the first vertical cosmetics market position. Le Bees network compared with other e-commerce is very different, the logic of its business is: leveraging the television program production platform that is the parent company of its oriental popularity, the use of people with the charisma to influence the target group, and to take this And develop its own brand and its products, of which Daren is the central bridge to revitalize the parent company resources and grafting the market.