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图像与日常科学实践活动、知识表征和传播密不可分。信息时代下视觉图像的生产制作得到前所未有的发展,并在科技媒体尤其是科技期刊中应用广泛。文章结合当前科技期刊封面表达现状,探讨了科学视觉传播中装帧设计的美学要求,并以典型创作机构为案例,分析其图像建构角度、方法和商业运营机制,进而有助于深入探索科学知识可视化的生成方式、传播路径、发展方向和研究前景。
Images are inextricably linked with everyday scientific practices, knowledge representation and communication. The production of visual images under the information age has enjoyed unprecedented development and is widely used in science and technology media, especially in science and technology journals. Combined with the current status of the cover of the current sci-tech periodicals, this paper discusses the aesthetic requirements for the design of sci-fi frames in scientific visual communication, and analyzes the perspectives, methods and commercial operation mechanisms of the image creation with the typical creative agencies as examples to further explore the visualization of scientific knowledge The generation way, the propagation path, the development direction and the research foreground.