10月17日,京东集团与腾讯集团共同宣布推出全新战略合作项目-京腾计划,双方将拿出最强资源和产品打造名为“品商”(Brand-Commerce)的创新模式生意平台。在信息爆炸、移动社交全面渗透大众生活的新环境、新趋势下,商业生态已经发生了巨变。京东和腾讯作为电商和互联网领导企业,通过深度整合双方优势资源,引领互联网+时代的前沿商业趋势,共同向品牌商家提供一套有效建立品牌、提升营销效果和顾客体验的完整解决方案,打造“互 On October 17, Jingdong Group and Tencent Group jointly announced the launch of a new strategic cooperation project called Jingteng Project, in which both parties will come up with the strongest resources and products to build an innovative business model platform called ”Brand-Commerce“ . Under the new trend of information explosion and mobile social full penetration of public life, the business ecosystem has undergone tremendous changes. Jingdong and Tencent, as leaders of e-commerce and the Internet, lead the leading edge business trends in the internet + era by deeply integrating the superior resources of both parties and jointly provide brand merchants with a complete set of solutions for effectively building brands, enhancing marketing effectiveness and customer experience, and creating ”mutual