中国本土广告公司的发展与崛起,成为中国改革开放以来蔚为大观的现象。就在这短短的几十年间,数万家广告公司诞生并成长起来;数万个精通传播与营销的广告人从传统体制中游离出来,作为“老板”生存并发展下来。我们没有统计过这个过程中,收获了多少精神的感悟与物质的提升,或者付出了多少心血、智慧、眼泪与尊严,可以明确的,是在中国广告业20多年年均20%以上的增长中,这个群体贡献了一大半! The development and rise of Chinese domestic advertising companies have become a spectacular phenomenon since China’s reform and opening up. It was only in these few decades that tens of thousands of advertising companies were born and grew up; tens of thousands of advertisers proficient in communication and marketing were free from the traditional system and survived and developed as “bosses”. We have not counted how much spiritual insights and material ascension, or how much effort, wisdom, tears and dignity we have gained in this process, can be clearly seen in the more than 20% annual growth of China’s advertising industry over the past 20 years This group contributed more than half!