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企业文化建设、校园文化建设是基层文化建设的重要方面,是基层开展思想政治工作的重要载体和重要途径,加强企业文化建设、校园文化建设对于带动基层其它方面的文化建设,推动基层思想政治工作具有重要示范和引导作用。本刊编辑部、湖南省委宣传部共同策划本期文化前沿栏目,聚焦湖南省推动企业文化建设、校园文化建设,打造企业文化、校园文化品牌的做法和经验。从宏观层面上,集中介绍近年来湖南省通过加强对全省企业文化、校园文化建设的指导和引导,着力健全企业文化、校园文化建设的长效机制,打造企业文化、校园文化建设品牌,促进和推动全省企业文化、校园文化建设的经验和做法。从微观层面上,介绍了湖南大学通过弘扬优秀文化传统开辟校园文化建设的新途径,中国建筑第五工程局有限公司建设“信·和”文化,中联重工科技发展股份有限公司通过不断创新企业文化促进企业科学发展的做法,为开展基层文化建设提供参考。
The construction of enterprise culture and campus culture is an important aspect of grassroots cultural construction. It is also an important carrier and an important way for grassroots ideological and political work. Strengthening the building of enterprise culture and campus culture is conducive to promoting other aspects of grassroots cultural construction and promoting grassroots ideological and political work Has an important demonstration and guiding role. Our editorial department and Propaganda Department of Hunan Provincial Party Committee jointly plan the current frontier of culture and focus on the practices and experiences of Hunan Province in promoting the building of enterprise culture and campus culture and building corporate culture and campus culture brand. From a macro level, it focuses on introducing the long-term mechanism of Hunan’s corporate culture and campus culture by strengthening guidance and guidance to the construction of corporate culture and campus culture in the province in recent years, building a brand of corporate culture and campus culture, and promoting And promote the province’s corporate culture, the construction of campus culture experience and practices. At the micro level, this paper introduces the new way that Hunan University opens up the campus culture through the promotion of excellent cultural traditions. The Fifth Engineering Bureau of China Construction Fifth Construction Co., Ltd. builds the culture of “Letter and Culture”. Zoomlion Heavy Industry Science and Technology Development Co., Innovative corporate culture to promote scientific and technological development practices, to provide reference for the development of grass-roots culture.