平时所说的包装,包括销售包装和运输包装这二大内容.由于销售包装是直接跟消费者见面,它的好差优劣,直接影响到产品的身价高低和销售的畅滞.所谓“一等产品、二等包装、三等价格”就是最好的说明.因此销售包装在流通过程中越来越被人们所重视,尤其是出口产品的销售包装更要精心打扮,日新月异,以适应国际市场的需要.特别是遇到国际市场不景气,竞争激烈的情况下,更要精益求精推陈出新,以增强竞争能力,达到扩大出口的目的.销售包装的作用无疑是重要的,应进一步引起人们的重视和深入研究改进,以符合和超 Usually said that the packaging, including sales of packaging and transport packaging of these two major content.Because the sales package is to meet with consumers directly, its good and bad, it has a direct impact on the product’s worth and sales stagnant. Such as product packaging, second-class packaging, third-class price "is the best description.Sales package in the circulation process is more and more people pay attention, especially the export product packaging and sales should be more careful dress, with each passing day, to adapt to the international market Needs.Especially in the face of the downturn in the international market, under intense competition, but also to keep improving, in order to enhance the competitiveness of exports to achieve the purpose of expanding the role of sales packaging is undoubtedly important, should further arouse people’s attention and in-depth Research improvements to meet and exceed